Category: Marketing Agency

Marketing for MedSpas: 3 Reasons to Hire A Marketing Agency Now

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Marketing for MedSpas: 3 Reasons to Hire A Marketing Agency Now Marketing for Medspas: 3 Reasons to Hire A Marketing Agency Now

MedSpas have a tremendous opportunity when it comes to digital marketing. Once a customer builds a strong brand relationship with a MedSpa, it takes a lot to persuade them to go somewhere else. With digital marketing, you can establish rapport and build a foundation for trust before a prospective customer even visits you for the […]

Rethinking Advertising ROI: The Dawn Of Impressions Is Here

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Rethinking Advertising ROI: The Dawn Of Impressions Is Here Rethinking Advertising ROI: The Dawn Of Impressions Is Here

Online advertising ROI has long been one of the most controversial subjects in digital marketing. Brace yourself: It’s about to get worse. Many business owners are disappointed by online advertising. It’s not just that they don’t get the results they expect. That’s only one part of the story. A complaint that’s nearly as persistent is […]

Why More Service Businesses Need to Get Serious About Sales

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Why More Service Businesses Need to Get Serious About Sales Why More Service Businesses Need to get Serious About Sales

Marketing is important. And it can even be fun. After all, marketing helps you tell the unique story of your brand. Modern digital marketing is all about adding value. When your marketing is aligned with what you offer the world, you can feel good about every piece of content you publish. The shift from interruptive […]

How MedSpas With Expensive Laser Tech Can Leverage Marketing to Boost New Patient Consults

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How MedSpas With Expensive Laser Tech Can Leverage Marketing to Boost New Patient Consults How MedSpas With Expensive Laser Tech Can Leverage Marketing to Boost New Patient Consults

Medical-grade lasers can be used for all kinds of different treatments, from nonsurgical facials to laser hair removal. Savvy customers are recognizing the value of lasers as they show up in more places. For example, dentists who use medical lasers can help patients heal faster than those who use scalpels. No matter whether your med […]

3 Ways G4A is Changing The Way Marketing Agencies Measure Engagement

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3 Ways G4A is Changing The Way Marketing Agencies Measure Engagement 3 Ways G4A is Changing The Way Marketing Agencies Measure Engagement

Google Analytics has long been one of the most important technologies out there for getting the most out of your website. It’s a free analytics suite that enables you to see exactly how people discover your website and what they do once they get there – in other words, the backbone of data-driven marketing. Although […]

Why Are Marketing Agency Websites So Hard To Navigate?

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Why Are Marketing Agency Websites So Hard To Navigate? Why Are Marketing Agency Websites So Hard To Navigate?

Looking at a marketing agency website, you’d think they’d want to put their best foot forward. Often, though, the effect you get from digging into one of these websites is exactly the opposite. Marketing agency websites can be confusing, convoluted, and give you the runaround. That’s bizarre considering almost all of them want to sell […]

9 Questions To Ask A Digital Marketing Agency Before You Hire Them

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9 Questions To Ask A Digital Marketing Agency Before You Hire Them 9 Questions To Ask A Digital Marketing Agency Before You Hire Them

You can learn a lot about a digital marketing agency through its website and reviews. But even a sleek website doesn’t prove what an agency can really do. And reviews aren’t always as honest as they could be. To know if an agency’s got the goods, you have to schedule a consultation. Phone, video, or […]

5 Big Reasons Why Medical Practices Should Hire A Marketing Agency

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5 Big Reasons Why Medical Practices Should Hire A Marketing Agency 5 Big Reasons Why Medical Practices Should Hire A Marketing Agency

There are certain steps in medical practice marketing that virtually everybody does. It’s wise to be attentive to your marketing. Unfortunately, some common marketing practices are doing more harm than good. You might be undermining your ability to find and keep patients simply by following accepted wisdom that other practitioners passed on to you. There’s […]

What A Decade In Marketing Teaches You: Things Change

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What A Decade In Marketing Teaches You: Things Change What A Decade In Marketing Teaches You: Things Change

Most small businesses close within the first two years. Freelance marketers might dabble here and there, then say they have years of experience. But for a full-service marketing agency to last a decade, lots of things have to go right. Bringing a complete marketing team under one roof creates the potential for world-class service no individual […]

3 Ways Real Estate Agents Can Leverage Their Brokerage’s Content Marketing

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3 Ways Real Estate Agents Can Leverage Their Brokerage’s Content Marketing 3 Ways Real Estate Agents Can Leverage Their Brokerage's Content Marketing

Real estate is about relationships. No matter where you are in your real estate career, digital marketing can help you find the right customers to move your business forward. As Millennials and Generation Z take center stage in the housing market, they are going online to find the right agent for them. The vast majority […]

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1 Average median salary in Florida for ‘Marketing Director’, based on research by Glassdoor. 2 Retirement calculated at 3% contribution, based on research by nirsonline.org. 3 Health premium average calculated by ranges provided from a 2016 Health Benefits survey. 4 Total employee average calculated at first year and includes the following considerations: $4k onboarding and training, $1k software and subscriptions, and $3.75k outsourcing help. Total agency average based on Florida-located, full-service agency.