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New York Ave Supports Growth and Expands Team with Key New Hire

New York Ave Supports Growth and Expands Team with Key New Hire New York Ave Supports Growth and Expands Team with Key New Hire

DeLand, FL – January 16, 2023 Today New York Ave, a full-service marketing firm headquartered in Central Florida, announced a new addition to their leadership team. Johnny Hicks will serve as Creative Director, providing guidance and project management across the agency’s projects, marketing, and media teams. Johnny is a creative thinker, with decades of experience […]

5 Ways to Improve Employee Morale and Keep People Longer During the Great Resignation

5 Ways to Improve Employee Morale and Keep People Longer During the Great Resignation 5 Ways to Improve Employee Morale and Keep People Longer During the Great Resignation

The Great Resignation is still going strong. In November 2021 alone, 4.53 million Americans quit their jobs. At that time, the number of people voluntarily leaving their job exceeded pre-pandemic highs for eight straight months. Early on, many business owners believed that as federal pandemic assistance ended, people would quickly return to the jobs they […]

3 Reasons Why Orthodontists Should Outsource Their Digital Marketing

3 Reasons Why Orthodontists Should Outsource Their Digital Marketing 3 Reasons Why Orthodontists Should Outsource Their Digital Marketing

The average orthodontist is far from average. We know. It takes a long time and a lot of work to become an orthodontist. Once your education and training are finally done, you face a slew of business challenges that general dentists don’t. Orthodontics is crucial to overall dental health, but it’s also considered a specialty practice. […]

How Professional Website Design Helps You Thrive After 2021’s Big Google Changes

How Professional Website Design Helps You Thrive After 2021’s Big Google Changes How Professional Website Design Helps You Thrive After 2021's Big Google Changes

Google is the #1 search engine of all time, delivering 3.5 billion searches per day in 2019. That number has only risen since then, of course, with extra hours spent inside contributing to a sharp increase throughout 2020. The only other website in the search ecosystem with comparable reach is YouTube, a Google subsidiary, which […]

The “Near Me” Effect: How Local SEO Leads to More Satisfied Customers

The “Near Me” Effect: How Local SEO Leads to More Satisfied Customers The "Near Me" Effect: How Local SEO Leads to More Satisfied Customers

Digital marketers have long known that people want to do business with companies “near me.” This effect is especially powerful in service-based businesses. Even when a transaction will be completed online or by phone, “near me” is a phrase that consistently appears in search queries for businesses that provide specialized expertise or advice. People may […]

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1 Average median salary in Florida for ‘Marketing Director’, based on research by Glassdoor. 2 Retirement calculated at 3% contribution, based on research by nirsonline.org. 3 Health premium average calculated by ranges provided from a 2016 Health Benefits survey. 4 Total employee average calculated at first year and includes the following considerations: $4k onboarding and training, $1k software and subscriptions, and $3.75k outsourcing help. Total agency average based on Florida-located, full-service agency.