What Are Pillar Pages And How Will They Help With SEO?
You already know “having a website” isn’t enough. You need a website people actually find. Once they find it, they need to stick around a while. For most businesses, the introduction to your brand happens when someone types in a search query that’s a close match to your blog content. Word-for-word queries users type in […]
Why Doctors Should Care About Their Online Presence
When all is said and done, strong relationships are the foundation of successful medicine. That’s true no matter what kind of medical practice you lead. But the healthcare industry today is at a tough point. Just about everyone, from providers to patients, agrees there isn’t enough face time in patient care. With increased time pressure […]
Why Are Marketing Agency Websites So Hard To Navigate?
Looking at a marketing agency website, you’d think they’d want to put their best foot forward. Often, though, the effect you get from digging into one of these websites is exactly the opposite. Marketing agency websites can be confusing, convoluted, and give you the runaround. That’s bizarre considering almost all of them want to sell […]
Marketing for Orthodontists: Top 3 Ideas For Thanking Your Referral Partners
When it comes to orthodontist marketing, there are few allies more important than your referral partners. For a constant stream of patients, service-oriented businesses like orthodontists need a network of brand advocates. Referral partners do amazing work for orthodontic practices like yours, building bridges so you reach more people. A referral is one of the […]
