Category: Dental Office Marketing

How Orthodontists Can Make Their Waiting Rooms More Interesting for Kids and Families

How Orthodontists Can Make Their Waiting Rooms More Interesting for Kids and Families How Orthodontists Can Make Their Waiting Rooms More Interesting for Kids and Families

Orthodontist marketing is the key to getting more patients through the doors of your practice. Over the last few years, Central Florida orthodontists who want to grow and retain their independence have had success positioning themselves as family orthodontists who can help kids, teens, and adults. Once your orthodontist marketing takes hold, quality of care […]

Orthodontists: How to Make the Perfect Gift Basket for Your Referral Partners

Orthodontists: How to Make the Perfect Gift Basket for Your Referral Partners Orthodontists: How to Make the Perfect Gift Basket for Your Referral Partners

Referral partnerships are one of the secret weapons that Central Florida orthodontists can use to make sure they have a steady stream of new patients coming right to their door. As the name suggests, a referral partner is a business that refers customers to you. There are two kinds of referral partners in an integrated […]

The Great Shakeup: How Things Are Changing For Independently Owned Dental Offices

The Great Shakeup: How Things Are Changing For Independently Owned Dental Offices The Great Shakeup: How Things Are Changing For Independently Owned Dental Offices

How many dentist offices are there in your local area? Whatever the answer, the number is about to go down. But that doesn’t mean things will get any less competitive. Accelerated by the pandemic, huge changes are coming to the way dentistry is done. Dental office operations will change like never before in the next […]

3 Reasons Orthodontists Need An Integrated Marketing Plan in 2022

3 Reasons Orthodontists Need An Integrated Marketing Plan in 2022 3 Reasons Orthodontists Need An Integrated Marketing Plan in 2022

What is your dental office marketing all about? Are you marketing with purpose? There are two definitions of marketing with purpose: Marketing in accordance with a reliable, repeatable, data-driven marketing plan Marketing with values and mission at the forefront, going beyond making money Many orthodontists have #2 figured out. They know that by practicing their […]

11 Best Online Content Ideas For Dental Office Marketing

11 Best Online Content Ideas For Dental Office Marketing 11 Best Online Content Ideas For Dental Office Marketing

Here’s a question you might not have thought much about: When a dentist needs a dentist in your local area, who do they go to? Dentists stand out among healthcare practitioners in that they may be able to diagnose their own issues, but there are few ways to do their own treatments. Like other physicians, […]

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1 Average median salary in Florida for ‘Marketing Director’, based on research by Glassdoor. 2 Retirement calculated at 3% contribution, based on research by nirsonline.org. 3 Health premium average calculated by ranges provided from a 2016 Health Benefits survey. 4 Total employee average calculated at first year and includes the following considerations: $4k onboarding and training, $1k software and subscriptions, and $3.75k outsourcing help. Total agency average based on Florida-located, full-service agency.