Month: October 2023

Search Engine Optimization: 3 Reasons Why You Need to Partner With a Long-Haul Agency

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Search Engine Optimization: 3 Reasons Why You Need to Partner With a Long-Haul Agency Search Engine Optimization: 3 Reasons Why You Need to Partner With a Long-Haul Agency

Search engine optimization (SEO) is an important part of online success. But beware of SEO agencies. Let’s define some terms. Search engine optimization is a data-driven approach to structuring your website to make it easy to use and effective in supporting your business goals. SEO entails a variety of approaches that work together, making your […]

5 Signs You Need to Refresh Your Website Design for 2024

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5 Signs You Need to Refresh Your Website Design for 2024 5 Signs You Need to Refresh Your Website Design for 2024

New technologies and consumer preferences are turbocharging the speed of change in website design. If your website is five years old or older, the odds are good it’s starting to show its age. If you haven’t refreshed your website design in eight years or more, it’s about to look like a dinosaur. A good website […]

4 Reasons You Need More Than Just a Video Production Company

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4 Reasons You Need More Than Just a Video Production Company 4 Reasons You Need More Than Just a Video Production Company

You’ve spent six weeks working with a production company on a new video for your brand. You’ve consulted with what seemed to be the top videography experts on the internet. You’ve seen lighting, sound design, and even props and costuming done to a T. You’ve distilled the essence of your company and vision into three […]

Manufacturing Company? It’s Probably Time For a Website Refresh

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Manufacturing Company? It’s Probably Time For a Website Refresh Manufacturing Company? It's Probably Time For a Website Refresh

“Everybody knows who we are. Why would we need a website?” It’s almost impossible to imagine a leader in any modern industry saying this. But up until recently, that’s exactly how many manufacturing executives felt. We don’t blame them. Manufacturing has long been in a unique position. With a phalanx of inside salespeople and a […]

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1 Average median salary in Florida for ‘Marketing Director’, based on research by Glassdoor. 2 Retirement calculated at 3% contribution, based on research by nirsonline.org. 3 Health premium average calculated by ranges provided from a 2016 Health Benefits survey. 4 Total employee average calculated at first year and includes the following considerations: $4k onboarding and training, $1k software and subscriptions, and $3.75k outsourcing help. Total agency average based on Florida-located, full-service agency.