Category: Dentist Marketing

Why Independently Owned Dentist Offices Should Hire A Marketing Agency

Why Independently Owned Dentist Offices Should Hire A Marketing Agency Why Independently Owned Dentist Offices Should Hire A Marketing Agency

Independent dentist offices in Central Florida have a lot of work ahead of them to stay independent. Changes in the health insurance landscape mean more people have the opportunity to pursue dental care at a price they can afford. At the same time, however, large organizations are breaking into the industry. They buy up local, […]

The Top 3 Challenges Independent Dental Practices Face and How Partnering With a Marketing Agency Can Help

The Top 3 Challenges Independent Dental Practices Face and How Partnering With a Marketing Agency Can Help The Top 3 Challenges Independent Dental Practices Face and How Partnering With a Marketing Agency Can Help

It’s not easy being an independent dentist. Research shows solo dentistry practices are in decline. In 2018, they were falling off at a rate of about 7% per year. The pandemic drove many patients to put off dental care, leaving dentists struggling to fill schedules. Even the most reliable patients have disappeared. Recent events have […]

The Great Shakeup: How Things Are Changing For Independently Owned Dental Offices

The Great Shakeup: How Things Are Changing For Independently Owned Dental Offices The Great Shakeup: How Things Are Changing For Independently Owned Dental Offices

How many dentist offices are there in your local area? Whatever the answer, the number is about to go down. But that doesn’t mean things will get any less competitive. Accelerated by the pandemic, huge changes are coming to the way dentistry is done. Dental office operations will change like never before in the next […]

How Dentists Can Compete By Leveraging Social Media Marketing

How Dentists Can Compete By Leveraging Social Media Marketing How Dentists Can Compete By Leveraging Social Media Marketing

How should dentists market themselves in 2022? Many dentists are still going the traditional route with direct mail marketing. These campaigns can target area newcomers by mailing them to apartment complexes. They’re also a wise way to tell patients about upcoming appointments or simply remind them you exist. Although direct mail is making a comeback, […]

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1 Average median salary in Florida for ‘Marketing Director’, based on research by Glassdoor. 2 Retirement calculated at 3% contribution, based on research by nirsonline.org. 3 Health premium average calculated by ranges provided from a 2016 Health Benefits survey. 4 Total employee average calculated at first year and includes the following considerations: $4k onboarding and training, $1k software and subscriptions, and $3.75k outsourcing help. Total agency average based on Florida-located, full-service agency.