5 Reasons Medical Practices Should Get Serious About Their Websites

5 Reasons Medical Practices Should Get Serious About Their Websites

If you don’t think your medical practice needs a good website, you’re still living in 2020. As the pandemic emergency officially ends in May 2023 and new restrictions on telehealth come into play, many medical practice leaders are wondering whether digital technology will continue to be an important aspect of their growth and customer retention […]

How Do Pillar Pages Work?

How Do Pillar Pages Work?

Pillar pages are coming, and they have the potential to transform the way you attract search traffic. Traffic that reaches a website when someone clicks on a search result is called organic traffic. Strong organic traffic is useful to just about everyone. Unlike online advertising, you don’t need to continue investing thousands or even millions […]

What Are Pillar Pages And How Will They Help With SEO?

What Are Pillar Pages And How Will They Help With SEO?

You already know “having a website” isn’t enough. You need a website people actually find. Once they find it, they need to stick around a while. For most businesses, the introduction to your brand happens when someone types in a search query that’s a close match to your blog content. Word-for-word queries users type in […]

Why Are Marketing Agency Websites So Hard To Navigate?

Why Are Marketing Agency Websites So Hard To Navigate?

Looking at a marketing agency website, you’d think they’d want to put their best foot forward. Often, though, the effect you get from digging into one of these websites is exactly the opposite. Marketing agency websites can be confusing, convoluted, and give you the runaround. That’s bizarre considering almost all of them want to sell […]

How To Know When It’s Time For A Website Refresh: 3 Telltale Signs

How To Know When It's Time For A Website Refresh: 3 Telltale Signs

Is your website starting to show its age? A website isn’t just a fancy digital brochure. You can add to it and change it at any time. In most cases, a website can come back to life with a few targeted updates focusing on your customers and their needs. If your website has never performed, […]

How Often Should You Redesign Your Company Website?

How Often Should You Redesign Your Company Website?

If you’re like most business owners, redesigning your company website is the last thing on your mind. But if you haven’t thought about it lately, odds are good it’s past time to do it. Gone are the days when a website was just a fancy digital brochure for your business. People now start their search […]

How Much Should A Website Cost In 2022?

How Much Should A Website Cost In 2022?

In the end, a website shouldn’t cost anything – because it delivers ROI far exceeding its costs. Between now and then, what happens? There’s a lot of confusion out there about the cost of a website. Some “website builders” claim you shouldn’t pay anything at all, or at least not more than $20, as long […]