Medical Practices: The Dos and Don’ts of Building Brand Loyalty Through Marketing
When it comes to brand loyalty, medical practice marketing has always faced a few challenges. Patients may want to stick with you, but it is not always a free choice – whether they have access to your services is largely dictated by insurance. With that in mind, you have an even taller order than businesses […]
How Doctors Can Use LinkedIn To Grow Their Influence
LinkedIn might just be the best social media marketing option for doctors. Compared to other social media platforms, LinkedIn users tend to be more career-focused, have more disposable income, and be more proactive about preventive care. Many of them are on LinkedIn to build their “personal brand.” That means sharing their expertise with others in […]
Marketing For Medical Practices: Top 3 Things You Should Focus On
Medical practice marketing is more crucial than ever in helping your business succeed. To see patients, medical practices first need to be seen – online and off. In an environment where the average person has thousands of sources for medical information, not all trustworthy, a marketing plan is imperative. It is your opportunity to support […]
To Boost Your Medical Practice Marketing, Think Like Your Patients
One of the biggest challenges in connecting with your patients is communication. And that’s what marketing for medical practices is all about. Healthcare issues are often complex. There are plenty of details and lots of nuances. But your patients come from all backgrounds and walks of life. They may know little to nothing about certain […]
