Orthodontists: How to Make the Perfect Gift Basket for Your Referral Partners
Referral partnerships are one of the secret weapons that Central Florida orthodontists can use to make sure they have a steady stream of new patients coming right to their door. As the name suggests, a referral partner is a business that refers customers to you. There are two kinds of referral partners in an integrated […]
Stop Chasing Leads! Turn Your Focus to Marketing-based Customer Retention Strategy For Healthy, Sustainable Growth
Businesses rarely take off like a rocket. Most aren’t built to do that. The concept of scalability means being able to meet the needs of your new customers as your brand’s reputation expands and you touch more people. Only a handful of businesses can scale without adding overhead, like people, equipment, and software. And all […]
Fun Ideas For Orthodontists That Run Contests and Giveaways On Social Media
When it comes to Central Florida orthodontist marketing, you want to be sure your audience is paying attention. It’s important to post regularly on social media, but it won’t help if no one reads! Between visits, orthodontist marketing is what keeps you connected with your patients. There’s a lot of value you can offer, even […]
Facebook and Google Are Decimating Paid Advertising, Forcing Businesses to Get Serious About Long-Haul Marketing Strategy
“If you build it, they will come.” This quote is the single biggest misconception people have about marketing their business online. It’s impossible to know the exact number, but experts estimate there are about 1.7 billion websites on the internet. The total changes every day as more websites are launched and others disappear into the […]
3 Ways Pest Control Companies Can Use Social Media To Grow Their Business
No matter what your message is, social media is there to amplify it for you. In the wide world of marketing for pest control companies, you have plenty of options. But no matter what you’re doing right now, odds are high that social media can make it even more effective. Despite that, many pest control […]
The Great Shakeup: How Things Are Changing For Independently Owned Dental Offices
How many dentist offices are there in your local area? Whatever the answer, the number is about to go down. But that doesn’t mean things will get any less competitive. Accelerated by the pandemic, huge changes are coming to the way dentistry is done. Dental office operations will change like never before in the next […]
Marketing Agencies That Use WordPress Are Better Suited For Service-Based Businesses
If you’ve been researching website design for your business, you’ve run into popular website builders such as Squarespace and Wix. They market heavily to one-person businesses and hobbyist e-commerce shops, so their ads are everywhere you look. When you need a website design solution fast, it’s tempting to pay close attention to these offers. All […]
Why Pest Control Companies Need Better Websites And Stronger Social Media Marketing
Pest control companies have a problem. And odds are high yours has it, too. When people go online to find a pest control company, they know they have a serious issue on their hands. Either they saw evidence of an infestation or they spotted actual pests roaming the halls. A pest control company delivers real, […]
How Doctors Can Use LinkedIn To Grow Their Influence
LinkedIn might just be the best social media marketing option for doctors. Compared to other social media platforms, LinkedIn users tend to be more career-focused, have more disposable income, and be more proactive about preventive care. Many of them are on LinkedIn to build their “personal brand.” That means sharing their expertise with others in […]