No matter what industry you’re in, you can probably agree on this:

2024 sucked!

It sucked for business owners. It sucked for your customers. It sucked all around.

You’re probably tired of living through “once-in-a-lifetime events” every couple of months. 2024 gave us the tail end of the COVID-19 disaster. Sure, the pandemic was declared over in May of 2023. But you might not know it from the way everything is still feeling the effects, from supply chains to healthcare.

Everything came grinding to a halt at the end of 2023 and has hung on by a thread since. Look at any metric and you can see the difference. Consumer spending dropped while inflation skyrocketed, and business owners took big steps backward or held on to whatever they could. It was, and still is, a tough time to be in business.

What happened next? What felt like the longest presidential election season ever.

No matter which side of the debate you’re on, you’re probably exhausted from the daily attacks, the headlines, and the non-stop fundraising. Some of our clients in swing states report getting hundreds of texts and phone calls. Even here in sunny Florida, there were times when it felt like it was never going to end.

But … finally, the election is over.

For the first time in nearly five years, something like normal life is almost in sight.

The question now is this:

Are you still shell-shocked, or are you ready to move forward with your business?

2025 Is Coming Fast and It’s Time to Get Back to Work

Business owners have been to hell and back over the last two years.

Now, you have an amazing opportunity to turn the tides.

The election, with all the uncertainty it brings, is past us. But that also brings a sobering truth. It’s time to take a hard look in the mirror and make some tough choices for the future. Not everyone will have the same answers, and that’s okay. But whatever you do decide – you have to commit. There’s no way around it.

Here’s what lots of business owners, from coast to coast, need to figure out:

Will you sell? Will you quit? Or will you get your head back in the game?

Are you ready to grow your damn business?

2025 Is a Fresh Start for Your Business – Here’s Why Marketing Is Essential

Even business owners who want out are realizing their exit plans took a hard hit in 2023.

Savvy business owners are using 2025 as their chance to turn the page.

You should, too.

At New York Ave, we empower business owners to achieve marketing-driven growth. Even in a down market, a marketing agency partner is your strongest ally for deepening customer relationships, getting first-time buyers through your door, and improving the Lifetime Value of each person whose life your company touches.

In 2023, plenty of businesses were in retreat. We get it.

Now’s the time to step up.

Even at the peak of inflation and high interest rates, businesses that continued to invest in marketing were much more likely to hit their growth targets and outpace the competition. On the other hand, cutting deep into marketing spend left some businesses high and dry two or three months later when their schedule was empty.

For the temporary high of “cutting costs,” they ended up eating their own seed corn.

Now, some leaders are still waiting to see which way the wind blows, while others are adjusting their sails. No matter where your marketing stands now, your budget can be optimized to do more. Our proven combination of marketing and consulting ensures you reach your goals faster and more efficiently.

Of course, you could wait and see.

But you know what they say:

He who hesitates is lost.

That’s never been more true than it is today.

If You’re Tired of Waiting Around, 2025 Is Your Chance to Make a Difference

The best way to take control of your growth trajectory?

Start with your marketing.

The New York Ave team is here to talk with leaders like you who are tired of waiting around. We understand it’s crucial to keep moving – if you stand still, you’re stagnating, not growing. Now’s the time to get back to work – and focus on what you do best. Our experts will take the marketing off your plate.

We leverage the audience you have and get you zeroed in on growth.

You stay focused on your own zone of genius.

It’s that simple.

Contact us to find out more or get started.