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Marketing Specialist

Develop, execute, and monitor marketing programs that span a variety of channels for a diverse set of clients.



Position Type:



DeLand / Hybrid

New York Ave, a digital marketing firm located in historic downtown Deland, is seeking a Marketing Specialist to join their growing team.

The Marketing Specialist will help develop, execute, and monitor marketing programs and initiatives that span a variety of channels for a diverse set of clients. An ideal candidate will have a fundamental understanding of how digital marketing can be leveraged for business growth, and demonstrate the ability to complete tasks listed therein.

This position requires someone who’s detail-oriented, well organized, can write effective copy, and has an excellent eye for and some skill with graphic design.

How we’ll determine a “great fit” for this position:
Culture-fit first, ability and versatility second, experience and training third.

  • Plan and write almost daily, short-form content for client’s social media channels (Skill: copywriting, ideation, and organization)

  • Select and optimize photos for use with client’s social media and blog content (Skill: an eye for selecting quality stock photography)

  • Format and publish client’s blog content provided by our team of writers (Skill: an understanding of WordPress)

  • Schedule all social media and blog content (Skill: a general understanding of social media scheduling)

  • Monitor and respond to positive reviews, and strategize with leadership team and client when responding to negative reviews, on social media and other miscellaneous platforms and services (Skill: copywriting and a general understanding of social media)

  • Develop, manage, and maintain client’s email subscriber lists (Skill: an understanding of Microsoft Excel)

  • Create, schedule/send, and report on client’s email newsletters and other miscellaneous campaigns (Skill: an understanding of Mailchimp or equivalent)

  • Plan, design, and manage client’s marketing automations – aka “Workflows” or “Customer Journeys” (Skill: an understanding of marketing automation platforms)
  • Stay plugged into emerging technologies/industry trends and apply them to operations and activities

  • Participate in meetings with clients, accompanied by a senior team member, to determine the scope of a project

  • Create and maintain documentation as it relates to your role and responsibilities

  • Incorporate ideas recommended by the clients or peers into the final product

  • Take part in workshops and ideation sessions

  • Internal projects as required


  • Mailchimp (or email marketing equivalent)
  • WordPress / Elementor (or CMS equivalent)
  • Trello (or project management equivalent)
  • Buffer (or social media scheduling equivalent)


  • Google My Business
  • Google Docs
  • Microsoft Office
  • Facebook, Instagram, Twitter, LinkedIn, and YouTube

Qualities we’re looking for:

We believe in a healthy work/life balance, backed by people-first benefits.

Our benefits program has been designed to enrich the lives of employees through generous, commonsense initiatives.

Competitive Pay at New York Ave

Competitive Pay

Better than living wages.

Flexible Hours for New York Ave employees

Flexible Hours

Life happens, you're covered.

Health Insurance for New York Ave Employees

Health Insurance

100% paid @ 30 days.

Dental and vision insurance

Dental / Vision Insurance

100% paid @ 30 days.

Paid Vacation w/Bonus

Get cash for 5+ days.

Paid Vacation

Retirement 401(k)

10%, no matching required.

Life Insurance

$50,000 + survivor supports.

Long Term Disability

Income security until retirement.

Life Bonus

Milestone Bonus

Adulting is hard, we’ve got you covered.

Work Anniversary Bonus

Anniversary Bonus

Balloon, card, and some $$$.

Conference Allowance

Learn new things, on us.

4 day work week

4-Day Work Week

For long-term team members.


🐶 Dog friendly office
😋 Snacks and drinks
👖 Casual dress code
🕹 Video games
🍺 Beer available
🙄 Daily ‘dad’ jokes
🚢 Company cruises

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Offices DeLand, Orlando, and Tampa

Monday thru Friday
9am – 5pm EST

Click here to schedule a digital or in-person consultation.


126 N Woodland Blvd

Suite A
DeLand, FL 32720

By Appointment Only

Top Digital Marketing Agency in Deltona


300 S Orange Ave

Suite 1000
Orlando, FL 32801

By Appointment Only

Top Digital Marketing Agency in Orlando


615 Channelside Dr

Suite 207
Tampa, FL 33602

By Appointment Only

Top Digital Marketing Agency in Tampa

1 Average median salary in Florida for ‘Marketing Director’, based on research by Glassdoor. 2 Retirement calculated at 3% contribution, based on research by 3 Health premium average calculated by ranges provided from a 2016 Health Benefits survey. 4 Total employee average calculated at first year and includes the following considerations: $4k onboarding and training, $1k software and subscriptions, and $3.75k outsourcing help. Total agency average based on Florida-located, full-service agency.