Month: May 2018

Improve Website SEO with AMP Landing Pages

Improve Website SEO with AMP Landing Pages Improve Website SEO with AMP Landing Pages

If you think about it, some of the best experiences in life are things that we don’t have to wait for. As consumers, we have become accustomed to immediate gratification. We can fast forward through commercials, receive two-hour delivery from Amazon Prime Now, and get a response from voice assistants like Alexa within a second. […]

How to Handle Blog Writing While On Vacation

How to Handle Blog Writing While On Vacation How to Handle Blog Writing While On Vacation

With the summer season rapidly approaching, you hopefully are adding some vacation time to your calendar. However, when you’re running a small business, vacation often means leisure time with a little bit of work mixed in. Maintaining an active business blog is essential for increasing brand awareness, attracting traffic to your website, and positioning yourself […]

What You Need to Know About the New Google My Business Update

What You Need to Know About the New Google My Business Update What You Need to Know About the New Google My Business Update

Google recently announced that it will be launching an update to Google My Business, which will make it easier for businesses to managed enhanced categories of content and posts for multiple locations. We can expect the update to roll out by the end of the month, and this enhancement will be especially beneficial to you […]

How Much Time Should You Be Dedicating to Social Media Management?

How Much Time Should You Be Dedicating to Social Media Management? How Much Time Should You Be Dedicating to Social Media Management?

One of the reasons why social media marketing is so effective is that social media channels have the ability to captivate users. The latest research reveals that the average person spends at least two hours on social media each day, and this amount of time is only going to increase as consumers turn to social […]

4 Steps to Achieve a Purpose-Driven Website Design

4 Steps to Achieve a Purpose-Driven Website Design 4 Steps to Achieve a Purpose-Driven Website Design

Considering the amount of business that is being conducting online, you no longer have an excuse for providing your customers with a sub-par digital experience. Regardless of the size of your business, you need to have a website that serves as the hub for your brand’s online presence. Since your website is often the first […]

Top Free Search Engine Optimization Tools of 2018

Top Free Search Engine Optimization Tools of 2018 Top Free Search Engine Optimization Tools of 2018

As a marketer that works hard to reach your target audience online, it’s common to feel out of sorts each time that Google makes an update to its search algorithm. And, unfortunately for marketers, search engines are constantly updating the criteria that they use to rank content. Instead of feeling frustrated about how to navigate […]

Best Practices for Writing Interview Blog Posts

Best Practices for Writing Interview Blog Posts Best Practices for Writing Interview Blog Posts

If you want to diversify the types of content that you share on your business blog, consider publishing an interview blog post. It’s hard work to consistently publish epic content that captivates your audience, so working in the occasional interview blog post will help to spice up your content marketing strategy. Publishing an interview blog […]

Psychological Principles of a Website Design that Converts

Psychological Principles of a Website Design that Converts Psychological Principles of a Website Design that Converts

When establishing an online presence for your business, the first place that you’ll begin is your website. However, if you don’t have a website design background, it’s easy to become frustrated when you learn that the website that your poured your heart and soul into isn’t producing results for your business. While partnering with an […]

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1 Average median salary in Florida for ‘Marketing Director’, based on research by Glassdoor. 2 Retirement calculated at 3% contribution, based on research by nirsonline.org. 3 Health premium average calculated by ranges provided from a 2016 Health Benefits survey. 4 Total employee average calculated at first year and includes the following considerations: $4k onboarding and training, $1k software and subscriptions, and $3.75k outsourcing help. Total agency average based on Florida-located, full-service agency.