Day: June 15, 2017

5 Reasons Why You Should Care About Logo Design

5 Reasons Why You Should Care About Logo Design 5 Reasons Why You Should Care About Logo Design

Coming up with a stellar logo design needs to be just as important as giving your business an official name. This is because your logo is a visual representation of what your brand stands for. A logo design that has been carefully thought out will accurately communicate what your brand entails. So, before you get […]

Content Creation: Is There a Magic Number of Characters to Aim For?

Content Creation: Is There a Magic Number of Characters to Aim For? Content Creation: Is There a Magic Number of Characters to Aim For?

A common question that we hear is if there is a magic word count or number of characters that marketers should aim for when creating content. This question applies to blog posts, social media posts, video content, and more. While creating high-quality content that adds value to your audience should be your top priority, it’s […]

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1 Average median salary in Florida for ‘Marketing Director’, based on research by Glassdoor. 2 Retirement calculated at 3% contribution, based on research by nirsonline.org. 3 Health premium average calculated by ranges provided from a 2016 Health Benefits survey. 4 Total employee average calculated at first year and includes the following considerations: $4k onboarding and training, $1k software and subscriptions, and $3.75k outsourcing help. Total agency average based on Florida-located, full-service agency.