Day: April 12, 2016

How Often Should You Send Promotional Emails?

How Often Should You Send Promotional Emails? How Often Should You Send Promotional Emails?

A common question that many business owners have is how frequently they should be sending out promotional emails. Is there an optimal send frequency? It’s difficult to determine an optimal frequency for how often you should be sending promotional emails because this can vary greatly depending on your industry and audience. However, a recent survey […]

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1 Average median salary in Florida for ‘Marketing Director’, based on research by Glassdoor. 2 Retirement calculated at 3% contribution, based on research by nirsonline.org. 3 Health premium average calculated by ranges provided from a 2016 Health Benefits survey. 4 Total employee average calculated at first year and includes the following considerations: $4k onboarding and training, $1k software and subscriptions, and $3.75k outsourcing help. Total agency average based on Florida-located, full-service agency.